This time I was commissioned by Lohita Beauty to create stunning renders for their makeup palette and fake eyelashes product’s launches.
It was essential to portray the products as elegant and premium, showcasing the quality and the attention the company has put into creating each one of them. That’s why the black background was chosen instead of a regular white one for the main pics.
Our work encompassed 3D modeling, texturing, photography direction, rendering, and post-production.
One of the big challenges of this project was working the shots parallel to the product development itself, i.e prototyping phase, which requires constant revisions from our end to reflect the real product’s changes.
It was also challenging to match the exact colors of a 35-shades’ palette to the real one, as is expected, and necessary, for this kind of product.